A new study shows that around 67-percent of Minnesota supermarket shoppers are highly confident in the safety of food, whether purchased in a supermarket or online. And 96-percent of supermarket shoppers are highly or somewhat confident it is safe to shop in a Minnesota supermarket amid the pandemic.
“Minnesotans really do see their grocer as a partner in the community, they do believe that they take care of their local community, it was the second-highest score in the survey that we did.”
MGA President Jamie Pfuhl says Minnesota grocers got the highest marks for friendliness. The statewide study of 1,000 supermarket shoppers was commissioned by the Minnesota Grocers Association (MGA), which was conducted independently by the Retail Feedback Group (RFG) to assess supermarket shopping in Minnesota.